Your customers prefer mobile. Whether you are a physician, dentist, lawyer or accountant, your clients and patients are all people who like to stay connected on-the-go and informed. By 2015 mobile users will exceed desktop users, baby boomers are the fastest growing demographic of texters and not to mention how teens text. Not surprising, 50% of them can literally text blindfolded! If these stats aren't reason enough, consider this small sampling of ways to grow your professional services business through mobile marketing.
Expand Your Referral Network
With mobile marketing, you can exponentially increase the effectiveness of your primary driver of new business. Reach hundreds of customers on their smart phones instantly with special offers and valuable information at the touch of a button. Post on social media accounts with a single click to maximize the audience you reach out to. Within minutes your business can be in front of thousands of "friends of friends." sweeten the deal with an incentive, and watch your leads grow.
People Connecting with People
Building rapport goes a long way in building lasting client relationships. With a presence on mobile, you have a valuable opportunity to establish yourself as a real person - reliable, knowledgeable, trust worthy. And do so fast and inexpensively. Send real time messaging (BizBlasts) on information important to your clients, tips of the month or testimonials. With the right message, you'll find people respond in record time, keeping them engaged and keeping your service top-of-mind.